Catalog Design for Marketing – New York, NY
Catalog design for BLKSMITH, which is a private brand that Argento SC worked on.
I was in charge of catalog design for this brand for seven years from 2013 to 2020.
When I design a catalog, I try to complete the color variation of the actual product and the product description. Also, the layout and page structure should be as easy to see and understand as possible. I always work with photographers and retouchers together. And in recent years, our salespeople have sent catalogs to retail buyers by email, so I made it with care so that the data would not be heavy.
BLKSMITH (Private Label Brand)
