Product Design for Production – Tokyo, Japan
“Dress Camp” is a Japanese apparel brand. The feature of “Dress Camp” is famous for its design using various colors by original print. The brand is highly regarded for its gorgeous and splendid image design, which uses many high-quality materials and decorative items. I was taking advantage of the characteristics of their brand. I used all gold buttons and incorporated unique metal parts.
When I design an apparel product, it is more important to have essential, long-lasting ease of use and quality than to pursue its uniqueness. I discuss with the craftsmen every time and discuss the details.